Executive Overview

Unlike other online distribution systems Altitude is designed specifically for Airport Car Parking, solving the specific issues encountered by this complex and specialist business area.

Altitude is designed and developed by a team of travel industry online retail and yield management specialists, rolling up inventory management and online distribution into one fully integrated solution.

Our team of online retail experts fine tune the booking and conversion process to ensure that sales are maximised.

Altitudes resilient scaleable architecture, delivered in partnership with Zen internet, can scale to cater to the needs of the largest airport. Whilst its inventory volume based pricing model ensures that the system is affordable for airports of any size.

Altitude is delivered as " Software as a Service " and is hosted on a highly resilient infrastructure in a state of the art data centre.

Key features and benefits of the system can be summarised as follows.

• Increased Sales Revenue :- A fine tuned booking journey ensures maximum visitor conversion rates increasing online parking sales, up-sell and ancillary product sales.

• Reduced Distribution Costs :- A fixed monthly fee with no transaction charges reduces the cost of distribution.

• Reduced Commission Payments:- All subscribed airport inventory is available through one common API enabling the creation of a direct relationship affiliate network; thus reducing the dependence on 3rd party consolidators.

• Increased distribution :- XML web services provide the capability to directly integrate with travel agency selling systems, opening up the opportunity to distribute directly through UK travel agency networks and direct affiliates.

• Improved Performance and Availability :- Hosted on a highly resilient and scaleable infrastructure with no single point of failure in partnership with Zen Internet.

• Channel Level Pricing :- An easy to use management interface centralises control of pricing through all distribution channels allowing different pricing for different channels.

• Improved Cashflow :- Altitude will integrate with a payment gateway of your choice ensuring that payment is received into the airports bank account as quickly as possible.

• Competitor price data :- A management dashboard module monitors competitor data.

• Time band based pricing :- Granular control of price down to arrival time band level.

• Improved control of yielding and pricing :- The yielding dashboard integrated with pricing control screens enables yield managers to optimise pricing and allocations.

• Easy to use interface ... Simplifies inventory management through secure set of user interfaces to manage inventory, yield, pricing and affiliate management.

• Seamless integration into Airport operational systems.